Theme 06 · Program 2 of 3

Augmented selling

Producing, publishing and personalizing with AI without exposing data or eroding trust.

AI in sales processes Data confidentiality Sensitive data Tracking and personalization

In short

“Augmented selling” is program 2 of 3 in the theme AI in communications and marketing, in the identifiable Move 38 corporate training catalogue. It covers 6 topics and hands over two tools: “Client data map: sensitive, consented, shared with AI tools” and “Transparency notice template: profiling and conversational agent”.

What does this program cover?

  1. 01AI in sales and sales processes
  2. 02Sensitive information and explicit consent
  3. 03Profiling and tracking technologies: informing the person
  4. 04Prospecting and consent to electronic messages
  5. 05Disclosing the conversational agent to the client
  6. 06Client data fed into external AI tools

Tools handed over

Which tools do participants take away?

01

Client data map: sensitive, consented, shared with AI tools

02

Transparency notice template: profiling and conversational agent

The outcome

What do participants leave with?

Participants personalize the client relationship with AI without exposing sensitive data or eroding trust.

Which other programs make up the theme AI in communications and marketing?

Each module runs on its own or combines into a path with the other programs in the theme.

See all seven themes and twenty programs

Published: September 2026 · Updated: September 22, 2026

What are you going to do with your AI?

The thirty-minute discovery call scopes the format, the group and the path of “Augmented selling” for your teams.