Why this training?
In this dynamic corporate training, you will learn how to effectively utilize generative AI in Marketing Audit.
This corporate training will guide participants to initiate and identify the fundamentals of marketing audit and assess the ROI of marketing efforts with the help of AI tools such as ChatGPT, Microsoft Copilot, ClickUp AI, and Notion AI. Participants will also explore how AI can help evaluate marketing services.
Delve into future AI trends in marketing and how businesses can stay relevant to their customers by applying innovative methodologies. Participants will also have access to online resources and direct support for 3 months to discuss ongoing issues and successes with the subject matter expert, fostering ongoing informed business leaders.
Who benefits from this corporate training?
Entrepreneurs, solopreneurs, business owners, and high-level executives including C-suite officers, VPs, directors, and managers stand to benefit greatly. This training is specifically tailored for those who engage both directly and indirectly with marketing agencies and service providers, offering them strategies to enhance their oversight and communication.
What are the training goals?
The central aim of this course is to empower you with the skills to use generative AI tools for elevating your marketing ROI and initiating a marketing audit. By the end of this training, you will be proficient in:
- Discover why you need to conduct a marketing audit.
- Explore how generative AI can help you assess the ROI of marketing efforts.
- Discover how you can initiate a marketing audit.
- Understand how you can develop an always-on-point marketing assessment.
- Create an always-on-point marketing assessment with generative AI.
- Explore new methods that can help you monitor your competitors.
What does AI in Marketing Audit corporate training consist of?
A pre-engagement call
45 minutes
From 1 to 3 sessions per training
90-120 minutes per session
Number of seats per training
Up to 15 seats
Support
30-day access to digital support materials
Place
Virtual or in-person
sessions
Cost
Starting from $200 per seat
What is our training methodology?
Our approach combines interactive learning with real-world application. Sessions include live demonstrations, hands-on practice with AI tools, and scenario-based activities that foster practical understanding. Group discussions and reflective questioning encourage deeper insight and personal application of the concepts taught.
What is the content of this training?
- Discovering the Necessity of Marketing Audits
This segment will explore the critical importance of auditing your marketing efforts. What are the outcomes of the different marketing services. What aspects of your current strategy could be invisible without a thorough audit? Let’s uncover the hidden elements that can drive your marketing success.
– Understanding the different marketing and creative services.
– Identifying the impact of each marketing initiatives.
– Why and which marketing initiative to choose?
– How can generative AI be helpful? - Understanding the AI marketing audit process
– Initiate a marketing strategy with AI to facilitate your work with a professional.
– Build a marketing audit structure based on your business with generative AI.
– Exploring how a marketing audit helps your marketing efforts stay aligned with your objectives. - Ensure an always-on-point AI-driven marketing assessment
- How useful can AI be for your business?
Related readings
The four main marketing vital signs you need to monitor
How do you measure, assess or audit the impact of your marketing efforts?
Understanding the capacity of the dollars spent on marketing, and the return that your business is getting out of it, is a crucial factor determining whether it’s profitable or not. On the other hand, a marketing audit, or diagnosis, examination, or a marketing health check is essential and beneficial to say the least.
